
The Brazilian technology market continues to stand out internationally. A company founded in Anápolis, specializing in innovative marketing and communication solutions, has been acquired by a British investment group based in Singapore.
Founded by Gabriel Matheus de Andrade Pereira, the company gained recognition for developing tools that enhance the connection between brands and consumers. As part of the acquisition, TechNova and AIConnect, also Brazilian companies in the sector, were integrated into the group and will now be headquartered in Singapore.
The investment fund, which already coordinates campaigns for giants like John Deere and Philips, has a proven track record of acquisitions in technology and artificial intelligence.
Fernando Linhares of AIConnect sees the move as strategic: “expanding the global reach of Brazilian innovation.” Meanwhile, Marcos Oliveira of TechNova highlights that the investment represents “a turning point to reach strategic markets and enhance the developed technology.”
Gabriel Matheus, now leading the innovation sector of the three companies, emphasizes the importance of this expansion: “This is a transformative opportunity to explore new markets and expand our global vision, especially with Singapore emerging as one of the most promising hubs for technology and innovation.”
With new resources at its disposal, the company plans to accelerate its projects, expand its presence in the domestic market, and explore international opportunities, solidifying Anápolis as an emerging hub of technological innovation.